Found in Taupo, MANCRAFT’s impressive barbershop was crowned winner of the 2018 Best Salon Design award. We spoke with owner Patreece Corban to ask her about her new barbershop and give us some insight into what inspired its design.
How does it feel to be the 2018 winner of Best Salon Design?
We are very proud to have won this award by creating an innovative, new age barbershop. We couldn’t have done it without our dream team of amazing professional contractors that helped our vision come to life!
What was the vision for your barbershop?
The inspiration for MANCRAFT was a ‘boy’s club’ with a grooming den, created out of sustainable materials. The cool, masculine, recycled space that the team at MANCRAFT envisaged had to be functional as well as suit the needs of the men that it was trying to attract. Staying true to this vision meant that it took almost a year to settle on the final design.
Our three overarching objectives for the fit-out were:
- The design needed to fit the manly, rustic and sustainable brand positioning of MANCRAFT.
- The layout had to provide space for three barber’s chairs, grooming room, children’s haircut area, reception space, staff lunchroom, laundry facilities and sufficient storage.
- Every aspect of the design had to be environmentally friendly and enable the business to deliver a truly ‘green’ customer experience.
Tell us about the space you created
We have created a place where boys can hang out. Fathers and sons come along together to have their hair done – Dad relaxes in the leather backed traditional barber’s reclining chair while his son can choose from a vintage car or a motorbike to sit on. This has proved a huge hit, and does a great job in keeping children still and safe while getting their haircut.
Space was allocated for three barbers chairs each positioned in front of large copper framed mirrors. As the floor plan was a long rectangle, a barrier was needed to add visual interest but also to create a more private space for hair washing. This had to be big enough to fit an additional chair as well as a reclining hair-wash station. The entrance needed to be open and inviting, a place people felt comfortable to wait. Finally, to attract little boys, as well as big ones, we needed a cute, fun kids area.
We are always looking for ways to extend the sustainable theme. The recycled wood gift vouchers were a way to give customers a sense of MANCRAFT before they even arrive. They are rough and rugged, and recycled so that they can be re-sold to new customers time and time again.
Where did you source the material for your barbershop from?
We began with recycled materials, for example, old wine barrels from a Hawkes Bay winery were made into wet shaving sinks, old beer crates were mounted onto the feature wall for product shelving and we were lucky enough to source 50 year old wooden planks from a local jetty which we used for more product shelving and the top of our bar area.
Our feature wall on the outside of the grooming den was lined with recycled rustic tin which was sourced from a local business that closed down. The rusty red colour of the tin, added a sense of warmth to the salon’s environment. Recycled steel frames were sanded back and made into waiting benches. A wooden dividing wall was constructed using discarded pallets. An old reception desk was also sourced which had an incredible hand carved wooden top and this was then lined with more recycled tin.
Time was also spent visiting second hand shops where antique cut throat shavers, hand clippers and an old telephone were found. These are now proudly displayed around the space, adding to the rustic look and feel.
How do you feel your barbershops design has made you and your business successful?
We achieved our vision by not compromising. We knew that to truly create an authentic customer experience, the environment had to look and feel masculine, sustainable and rustic.
As the build progressed, we focused on recruiting suitably qualified staff and sourcing products with biodegradable packaging. We held out to hire the awesome team that delivers the MANCRAFT services today. The whole customer experience makes sense – right down to the products we sell. The result today is that everywhere you look within MANCRAFT you see just how much we value sustainability, and how much effort we have put into creating a space where men feel at home.
The best result, and one we did not see coming, is that our team love where they work. The space is cool, comfortable and classy – there’s always a great feeling within the salon. This spills over onto our clients who just keep on coming back.
What would you say to salons, spas and barbers considering entering The Industry Awards in the future?
The Industry Awards are such an incredible way to actually stop and have a closer look at your business, which is so beneficial to your future growth.
We sat down with Annabel Kinley, owner of Scout, to discuss her win at The Industry Awards and learn more about sustainability in her salon.
How does it feel to have won the Sustainable Salon of the Year award?
We all feel so excited and proud! It’s reaffirmed all that we are doing and the importance of it.
It’s also been awesome to see the pride all our clients have felt from our win too!
Winning Sustainable Salon of the Year has spurred me on, I’ve spent a lot of time in the last few weeks thinking about what we work on next and what that looks like. I’m so excited to see what the year brings.
Why is sustainability so import to you and your team?
I built Scout with the philosophy of creating beautiful hair in an intimate, sustainable environment. The question of if we should be sustainable never occurred to me, it’s always been what can we do, and how do we do it better?
This focus was made all the more pressing when my son arrived two years ago. I feel I owe it to him to do all I can to effect change in Scout and, hopefully our industry.
Our team are all involved in this vision, we all work together to ensure our impact is as small as possible, and we share ideas and brainstorm with our clients. It really does take a village and we feel so lucky to have such an awesome one behind us.
What has made you so successful when it comes to sustainability?
It’s really all down to the community we’ve built. It’s what drives us to do better, it’s how we educate others and how we learn. Scout has become a place to share ideas which makes it so much more than just a salon.
I’m also very project driven, so I work on one project at a time, getting it to a place I’m happy then jumping into the next goal. For example, in 2019 I’ve set a goal to eliminate plastic from our salon, It’s a biggie, so I’m starting with retail products and working from there. If you have any tips, I’d love to hear them!
What sustainability initiative are you most proud of to date?
Last year we set up a refill station which allowed clients to receive 20% off certain products when they brought their bottle back. It was such a success it’s had fantastic uptake from our clients, helping them make a small difference to our environment
We need to do more of this as an industry and push suppliers to support us. I know our clientele would be really happy if we sent less plastic to landfills.
Do you have any advice for salons, spas and clinics wanting to become more sustainable?
Do what we did and focus on one thing at a time! You can’t do everything.
Also utilise all the information out there to create momentum towards becoming more sustainable. If you’re not sure where to start, do some research, collect ideas and give it a go. We’ve put our Sustainable Salon of the Year entry on our website so we can share our learnings with everyone.
If they’d like to discuss sustainability please, feel free to email me – there are no stupid questions. It’s about changing the industry, not just our salon – so we need to talk, we need to expand our community and work together to make this happen.
What motivates you personally and professionally each day?
My family and my son. I’m taking Wednesday’s off the floor this year to work on our sustainability goals and get a better work life balance.
Also our amazing clients – oh my god we are so lucky! I can’t count how often we hear “do whatever, I trust you” in a consultation. We get to have great conversations whilst doing what we love, it doesn’t get better than that!
Additionally seeing change and winning awards allows me to be proud of what we’re doing, and that’s incredibly motivating.
How do you feel entering the awards has helped you as a business owner?
It’s totally energised me to do more and it’s reminded me of our vision which is very cool. I think entering and winning also gives you such pride and confidence in what you’re doing.
Brilliantly it’s also inspired my team to enter next year – watch out Novice Champion category, our wonderful Rachel is planning her entry already and she’s so excited.
What advice would you give to other salons about the entry process?
Pull together the team you need to put your entry together. You can’t be awesome at everything, so find the people that cover the stuff you just can’t nail. I rely heavily on my friends, Jenn@Folkyeah who does all our design work and Maz who whips my waffling into pretty tidy sentences. We barter and it works for everyone.
What would you say to salons considering entering The Industry Awards in the future?
Do it! It’s incredible what you gain from it – so much confidence, pride and a massive boost. It’s also a good way to see what you’re about, what stands out and appeals to you. It’s like a pinterest board, you see what you like and can be yourself – there is always a place for who you are and what you’re doing.
Also remember just entering is success in itself.
Natasha Bird, the 2018 Industry Trainer of the Year, has been hairdressing for 24 years and has been involved in training since she was an apprentice herself. She’s owned Mphosis Hair Studio in Hastings for seven years and currently has three apprentices on her team of five staff. We caught up with her about her recent win.
The Industry Awards team is very pleased to showcase the creative finalist entries!
Editorial Stylist of the Year – Colour Concept
Editorial Stylist of the Year – Le Male
Editorial Stylist of the Year – Next Generation Stylist
Editorial Stylist of the Year – Novice Champion
Editorial Stylist of the Year – Derek Elvy Visionary Award
Regional Finalists – Auckland
Regional Finalists – Bay of Plenty
Regional Finalists – Canterbury
Regional Finalists – Hawkes Bay
Regional Finalists – Manawatu
Regional Finalists – Otago
Regional Finalists – Poverty Bay
Regional Finalists – South Canterbury
Regional Finalists – Southland
Regional Finalists – Taranaki
Regional Finalists – Waikato
Regional Finalists – Wellington
Patrick Cameron Instagram Challenge – Under 4 years in the Industry
Patrick Cameron Instagram Challenge – Over 4 years in the Industry
The winners will be announced at The Industry Awards event on the 11th of November 2018. The event is being held at the Cordis Hotel in Auckland. To attend, you can purchase your tickets here.